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Futurewear is a dynamic incubator program dedicated to nurturing emerging fashion talent in South Africa. Now an integral part of the Cape Town Resort Collections, Futurewear collaborates with Pick n Pay Clothing to provide a platform for young designers to showcase their creativity and commercial sensibility.

Mission and Vision

Our mission is to support and elevate the next generation of South African designers by offering them opportunities for exposure, mentorship, and practical business experience. We aim to bridge the gap between innovative design and market viability, ensuring that our Futurewear designers can turn their creative visions into successful commercial ventures.

Program Highlights

Mentorship and Training: Participants receive guidance from industry leaders, including renowned designer Gavin Rajah, who helps them refine their designs and develop a strong commercial strategy.

Showcase Opportunities: Futurewear designers have the chance to present their collections at prestigious events like the Cape Town Resort Collections, gaining invaluable exposure to industry professionals and potential customers.

"See Now, Buy Now" Concept: All Futurewear collections are available for immediate purchase post-show, aligning with our commitment to making designer fashion accessible and supporting local manufacturing.

Local Manufacturing: In partnership with Pick n Pay Clothing, we emphasize sourcing materials and production locally, contributing to the growth of the South African fashion industry and economy.

Success Stories

Futurewear has propelled numerous designers to new heights. Notable alumni include Sipho Mbuto, Julia Buchanan, Katekani Moreku and Kiav Mitoo, who progressed from relative obscurity to having sold-out ranges at Pick n Pay Clothing and showcasing his designs on the Cape Town Resort Collections runway. The program continues to evolve, fostering a new wave of designers who are set to redefine South African fashion.

Join us in celebrating the future of fashion. Support local talent and experience the best of South African design with Futurewear.